What does it mean to “go yellow”? Yellow, to me, is a mood. A status. To be yellow is to be enlivened, intentional, full of energy and vigor. When a business is “yellow” — to me — it’s reached it’s highest potential to be those same things, and more. When your marketing is operating at it’s highest capacity, it connects you — in meaningful, real ways — with your customers and prospective customers.
My mission is simple: help locally-owned and operated tiny + small businesses thrive, through meaningful marketing.Chances are, as an owner, you’re swamped — pulled in a million directions, overseeing all aspects of business, managing a small team or lack thereof — and you need help.
Marketing often takes a backseat to more immediate business and operational needs – believe me, I get it. You’ve done your best to address it, or delegate it to someone else who is probably over capacity, but you know marketing could make your business more successful.
That’s where I come in.
As an independent marketing partner, I’ll become an extension of your business to understand, measure and better connect you with your target audience. I’ll influence their behaviors and help you win. I’ll ensure your brand voice is being heard in all the right places, by the right audiences.
It’s not about business-to-consumer or business-to-business — it’s truly just business-to-human. It’s understanding what your customers need and want, then establishing yourself as the solution. At the root of it all, don’t we all want to do business with people?
Business should be personal. In creating genuine connection with your customers, speaking their language and meeting them where they are online, you’ll leave outdated, automated marketing in the dust. I can help serve as the liaison between you and the people who can take your business to the next level.
Let me help put humans back at the center of your business. Let me help you identify where you can and should be engaging with them. Let me help your brand shine its absolute brightest.
I am a supporter of all things local (local to you, local to me — let’s keep business done within our communities!), committed to shining a light on the businesses that make this world so great to live in. And so, I would love to work with you. Best yet, we’ll have a heck of a good time turning your marketing bright yellow.