When you first hear “influencer”, your mind may go straight to a teen-or-twenty-something, with an eye for style and fashion, and a wallet dedicated to all things tech, style, or anything indulgent. They’re likely what you first associate with influencer marketing, and for good reason.… Read More »Meet Influencer Marketing’s “granfluencer”
Let’s say you own a business and are underwhelmed with your digital growth and engagement. What’s there to do to generate meaningful change and move the needle? Go Yellow would say utilizing influencers! Influencer marketing management is a sure-fire way to not only expand your… Read More »Three Tried & True Tips For Influencer Marketing Management
It’s not every day I commit to sitting down and creating content solely focused on me, but alas, the must-dos of marketing. It’s fitting really — making myself do this as an act of good faith that when I advise you do the same for… Read More »The girl behind Go Yellow.